Approach

We believe that training should be fun, highly interactive and provide "real world" practical techniques and methods that you can use back in the office. Therefore we utilize a proven interactive approach that incorporates business simulations, case studies, role plays, and exercises based on real-world experiences to create a lively and fun learning environment.

Arthur Adams ® ensures learning efficiency through our proven training know-how including three acclaimed approaches:

The “Business Simulation” Experiential Learning Method;
The “Thaw-Mould-Freeze” Reflex Skill Development Method
The “40-60” Interactive Method

The “Business Simulation” Experiential Learning Method
This experiential approach makes unique usage of graded functional activities in the controlled environment of the Simulation activity. It encourages a positive behavioural change, self-awareness and attitude. Participants accumulate relevant experience and become experts on analysis, decision and post evaluation. They gain experience by realizing what is happening and why it is happening, as well as the probable consequences. Thus they learn and remember otherwise abstract rules and principles.

Characteristically Arthur Adams ® employs two levels of business simulation. The first level creates awareness and forms behavior change in a playful atmosphere, while the next level builds on professional business scenarios, taken straight from the participants’ work environment.

The “Thaw-Mould-Freeze” Reflex Skill Development Method.
Our famed methodology stems from a long known learning process:

experience– analyse – learn – practice – master

It all begins with gathering direct experiences in role plays, then analysis of enacted decisions, then participants are led towards a self-conscious discovery of the right approach. This new knowledge is turned into a skill and embedded as a subconscious reflex through a series of structured role plays. During the process participants self analyze and combine their skills with those of the rest in the group and take decisions, suitable to their work environment.

The “40-60” Interactive Method
40% - theoretic knowledge based on practical experience provided mostly in discussion format;
60% - practical activities split between simulation, role plays and exercises.